Partner and trusted professional pages were added late this year to assist agents in building relationships with local partners that will drive new leads to both parties. Read more about how Insurance Website Builder allows you to create a partner page the right way.
Even websites that have clear navigation can have pages buried within that are not easily accessible. Therefore, we introduced site search to allow your visitors the ability to find these hidden pages. How Insurance Website Builder implements site search is unique. We index your website with the same crawling methodologies that the search engines use. This means that by optimizing your website for the search engines, you are also optimizing it for site search. Site search is included in every Insurance Website Builder plan at no additional cost.
Ratings & Reviews on Testimonials
The Insurance Website Builder system has included a testimonial console for some time now. In 2012 we improved this feature so your customers can leave feedback and a 5-star rating directly on your website.
Updated Blog Format
The Insurance Website Builder team constantly monitors trends in the industry and implements them accordingly. One of the areas where we saw possible improvement was within the formatting of the blog. Once we launched our new blog format, we saw an immediate increase of readership and click-through to news stories.
Larger Email Boxes
We started the year with 500MB email boxes and ended the year with 2GB email boxes. This increase was greatly appreciated by our customers.
Secure All Forms
One perk of being focused on insurance is that we know the challenges you face every day. These include complicated rules and regulations such as a requirement of many E&O policies that states all forms, no matter how minor, requires SSL encryption. While the Insurance Website Builder system has always included a built-in SSL certificate, we have recently added the ability to secure all forms on your site with SSL simply by checking a single checkbox.
An agency engaged with its community will have a calendar of events showing when, where and what the agency is doing within the community as well as other important events. To help the advertising of these events, the Insurance Website Builder system includes an event calendar to quickly and easily notify your visitors of the opportunities to engage with your agency.
Secure File Upload
The Insurance Website Builder system has had the ability to add customized forms for almost three years now. One of the often-requested features is the ability to allow the upload of files by your website visitors. Now your customers can upload lists of employees, vehicles or other important information to your website.
Hundreds of SEO Tweaks
Sometimes the less visible changes can have the largest impact. We are constantly tweaking Insurance Website Builder so our customers’ websites and pages can outperform any website. These changes include forcing all lower case URLs, duplicate title and description tag detection and removal, site layouts, microdata and duplicate content detection.
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1415 Halsey Way, Suite 314 |
75007 | Phone: (800) 383-3482
1415 Halsey Way, Suite 314 | Carrollton, TX 75007
Phone: (800) 383-3482